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Reddit’s AI play is for the Google crowd, not just the community scrollers

May 3, 2025 | by AI

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Reddit’s AI POWER MOVE: Why 1 Million Weekly Users Are Ditching Google for This Game-Changer

The BATTLEGROUND: Scrollers vs Seekers

Reddit CEO Steve Huffman just dropped a TRUTH BOMB about two types of users:

  • SCROLLERS: The community addicts living in r/sourdough and r/popculturechat
  • SEEKERS: The Google refugees typing “Reddit” after every search query

“We haven’t built a product for them… until NOW.”

Steve Huffman, Reddit CEO

REDDIT ANSWERS: The AI JUGGERNAUT

This isn’t just another chatbot – it’s a 1 MILLION USER phenomenon in just 5 months. Here’s why it’s DOMINATING:

  • 🔥 Already expanded to 5 countries (US, UK, Canada, Australia, India)
  • 🚀 Integrated into Reddit’s navigation bar as standalone experience
  • 💡 Serving up verbatim answers AND smart summaries from real Reddit discussions

THE 2025 BLUEPRINT: How Reddit Plans to CRUSH IT

Huffman isn’t playing defense – he’s going ALL IN with these killer moves:

  • Search Box Takeover: Full query capability coming to main search
  • First-Time User Domination: Answers as the gateway drug to Reddit addiction
  • Google Insurance Policy: Summarized answers to keep users coming back directly

“The Search ecosystem is under heavy construction… expect more bumps than usual.”

Huffman on Google’s algorithm volatility

THE NUMBERS DON’T LIE: Wall Street is BUZZING

Reddit just dropped financials that would make any tech CEO jealous:

  • 📈 $392.4M revenue (61% YoY growth!)
  • 💰 $115.3M adjusted EBITDA
  • 👥 108.1M daily active users (31% surge year-over-year)

THE BOTTOM LINE: This Is Just the Beginning

With Q2 projections of $410-430M revenue and Reddit Answers gaining steam, one thing is clear: The platform that mastered communities is now coming for Google’s lunch. And judging by those million weekly users, people are HUNGRY for what Reddit’s serving.

Image Credit: Markus Winkler on Pexels

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