CNaught: The Carbon Credit Game-Changer Your Business Can’t Afford to Ignore
When a 12-Year-Old Exposed a $100B Market Failure
Picture this: A middle schooler’s Christmas wish list that shook up the carbon credit industry. In 2020, Mark Chen’s son dropped a bombshell request – “No toys, just carbon credits please.” That moment sparked a revolution.
“I stepped into the chaos that is the carbon credit market thinking my solar experience would help. I was dead wrong.”
Mark Chen, CNaught Founder
The Carbon Credit Nightmare (And How CNaught Fixes It)
Chen discovered what 99% of businesses learn the hard way:
- Rating systems are a minefield – Who actually verifies the verifiers?
- Market access is gatekept – Only 0.7% of US companies participate
- Quality control is nonexistent – Most buyers fly completely blind
The $4.5M Bet That Changes Everything
Bow Capital’s Rafi Syed saw the opportunity first:
“75% of carbon software chases Microsoft and Stripe while ignoring millions of hungry smaller buyers. That ends now.”
Rafi Syed, Bow Capital
Their solution? CNaught’s “Carbon ETF” model that:
- Aggregates and vets top-tier credits
- Removes all the guesswork
- Delivers transparent pricing
- Scales from mom-and-pop shops to Fortune 500s
How It Works (In Plain English)
CNaught’s secret sauce in 3 steps:
- They play market watchdog – Combining third-party ratings with deep project analysis
- They buy wholesale – Securing bulk inventory of premium credits
- They sell retail – Offering flat-rate packages tailored to any business size
The Proof Is in the Portfolio
From artisanal chocolatiers to tech titans:
- Seattle Chocolate Company – “Finally accessible sustainability”
- Palantir – “The institutional-grade solution we needed”
“We’re the Staples Easy Button for carbon credits. Just tell us how much you need – we handle the rest.”
Mark Chen
Why This Matters NOW
With SEC climate disclosure rules looming and consumer pressure mounting, carbon neutrality just went from “nice-to-have” to “business-critical.” CNaught removes the last excuse standing between your company and meaningful climate action.
